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Media planning and buying : Principles and Practices in the Indian Context / by Arpita Menon .
Material type:
TextPublication details: [s.l]: Mc Graw Hill, 2018.Edition: 1st edDescription: 345p.: 23cmISBN: - 9780070147607
- 659.111
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Books
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RGU Central Library Ground Floor Stack | 659.111 | MEN (Browse shelf(Opens below)) | 1 | Available | 23707 | ||
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Books
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RGU Central Library Ground Floor Stack | 659.111 | MEN (Browse shelf(Opens below)) | 2 | Available | 23708 |
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| 659.1 | WEL Advertising Principles and Practice/ | 659.1 | WEL Advertising Principles and Practice/ | 659.111 | MEN Media planning and buying : Principles and Practices in the Indian Context / | 659.111 | MEN Media planning and buying : Principles and Practices in the Indian Context / | 659.2 | JET Public relations management | 659.2 | JET Public relations management | 659.2 | LAT Public Relations : The Profession and the Practice / |
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