| 000 | 00574cam a2200205ua 4500 | ||
|---|---|---|---|
| 001 | 967 | ||
| 008 | 130501n2009 ii |||gr||||Z||||||eng | ||
| 020 | _a978 0 07 068260 3 | ||
| 040 | _aIN-GwRGU | ||
| 082 | _a658.4012 | ||
| 100 |
_aCravens, David W., _eAuthor., |
||
| 245 |
_aStrategic marketing _cBy David W. Cravens & Nigel F. Piercy |
||
| 250 | _a8th ed. | ||
| 260 |
_aNew Delhi _bTata Mc Graw Hill _c2009 |
||
| 300 |
_axvii, 726p: _c24cm. |
||
| 650 | _aStrategic management | ||
| 650 | _aStrategic marketing | ||
| 700 |
_aPiercy, Nigel F., _eAuthor. |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c958 _d958 |
||