000 00682nam a22002417a 4500
003 IN-GwRGU
005 20240912142136.0
008 240912b |||||||| |||| 00| 0 eng d
020 _a9788177588507
040 _cIN-GwRGU
082 _222nd
_a658
_bBAT
100 _aBatra, Rajeev
_eAuthor
245 _aAdvertising Management/
_cBy Rajeev Batra, John G. Myers, David A. Aaker
250 _a5th ed.
260 _aNoida, Uttar Pradesh:
_bDorling Kindersley (India) Pvt Ltd;
_c2006.
300 _a753 pages,
_c24 cm.
500 _aINCLUDED INDEX
650 _aMAN
700 _aMyers, G. John
_eauthor
700 _aAaker, A. David
_eauthor
942 _2ddc
_cBK
942 _n0
999 _c9483
_d9483