000 00580cam a2200205ua 4500
001 5916
008 181110n2013 ii |||gr||||Z||||||eng
020 _a9788131731819
040 _aIN-GwRGU
082 _a658.83
100 _aMalhotra , Naresh K.,
_eAuthor.
245 0 0 _aMarketing research :
_bAn applied addition /
_cbyb Naresh K malhotra , Satyabhushan Dash .
250 _a6th ed.
260 _aNew Delhi
_bPearson
_c2013
300 _axxviii ;948p.:
_c25 cm.
650 _aMarketing
650 _aMarketing research
700 _aDash , Satyabhushan.
942 _2ddc
_cBK
999 _c5759
_d5759