000 00526cam a2200193ua 4500
001 4671
008 170706n2014 ii |||gr||||Z||||||eng
020 _a9780074517802
040 _aIN-GwRGU
082 _a659.1
100 1 _aMohan, Manendra,
_eAuthor.
245 0 0 _aAdvertising Management :
_bConcepts and Cases /
_cby Manendra Mohan .
250 _a1st ed.
260 _aNew Delhi
_bTata Mc Graw Hill
_c2014
300 _axi;418p.:
_c24 cm.
650 _aAdvertising Management
650 _aManagement
942 _2ddc
_cBK
999 _c4515
_d4515