000 00484cam a2200169ua 4500
001 417
008 140214n2008 ii |||gr||||Z||||||eng
020 _a9780074517802
040 _aIN-GwRGU
082 _a659
100 _aMohan, Manendra,.
_eAuthor.,
245 0 0 _aAdvertising Management : :
_bCocept and Cases / /
_cby Manendra Mohan . .
260 _aNew Delhi
_bTata Mc Graw Hill
_c2008
300 _axi,414p:
_c22cm.
650 _aManagement
_aAdvertising Management
942 _2ddc
_cBK
999 _c410
_d410