000 00697cam a2200217ua 4500
001 1555
008 200107n2011 ii |||gr||||Z||||||eng
020 _a9780070700994
040 _aIN-GwRGU
082 _a658.8
100 _a Zeithaml,.Valarie A. ,.
_eAuthor.,
245 _aServices Marketing : :
_bIntegrating Customer Focus Across The Firm / /
_cby Valarie A. Zeithaml and Others . .
250 _a5th ed. / /
_b2nd Reprint.
260 _aNew Delhi:
_bTata Mc Graw Hill,
_c2011.
300 _axxvi; 788p.:
_c22cm.
650 _aServices Marketing
700 _aBitner, Marry Jo,
_eAuthor.
700 _aGremler, Dwayne D.,
_eAuthor.
700 _aPandit, Ajay,
_eAuthor.
942 _2ddc
_cBK
999 _c1521
_d1521