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1.
Advertising : : An IMC Perspective / / By S N Murthy and U Bhojanna . . by
Edition: 1st ed.
Material type: Text Text; Audience: General;
Publication details: New Delhi Excel Book 2007
Availability: Items available for loan: RGU Central Library (2)Call number: 659.1 | MUR, ...

2.
Advertising and Sales Promotion By S H H Kazmi and Satish Batra by
Edition: 3rd ed.
Material type: Text Text; Audience: General;
Publication details: New Delhi Excel Book 2009
Availability: Items available for loan: RGU Central Library (3)Call number: 658.157 | KAZ, ...

3.
Principles of Advertising and IMC By Tom Duncan by
Edition: 2nd ed.
Material type: Text Text; Audience: General;
Publication details: New Delhi Tata Mc Graw Hill 2006
Availability: Items available for loan: RGU Central Library (2)Call number: 659 | DUN, ...

4.
Advertising Management : : Cocept and Cases / / by Manendra Mohan . . by
Material type: Text Text; Audience: General;
Publication details: New Delhi Tata Mc Graw Hill 2008
Availability: Items available for loan: RGU Central Library (3)Call number: 659 | MOH, ...

5.
Foundations of Advertising : Theory and Practice / By S A Chunawalla and K C Sethia . by
Edition: 7th rev ed.
Material type: Text Text; Audience: General;
Publication details: Mumbai: Himalaya Publishing House, 2008
Availability: Items available for loan: RGU Central Library (3)Call number: 659.1 | CHU, ...

6.
Advertising by Frank Jefkins by
Edition: 4th ed.
Material type: Text Text; Audience: General;
Publication details: New Delhi Pearson 2007
Availability: Items available for loan: RGU Central Library (3)Call number: 659.1 | JEF, ...

7.
Advertising Principles and Practice/ By William Wells & Others. by
Edition: 1st.
Material type: Text Text; Audience: General;
Publication details: New Delhi Pearson 2008
Availability: Items available for loan: RGU Central Library (5)Call number: 659.1 | WEL, ...

8.
Advertising Management : : Text & Cases / / By U.C. Mathur . . by
Edition: 3rd / / Revised.
Material type: Text Text; Audience: General;
Publication details: New Delhi New Age
Availability: Items available for loan: RGU Central Library (2)Call number: 659.1 | MAT, ...

9.
Advertising management/ by jaishri Jethwaney. by
Edition: 2nd ed.
Material type: Text Text; Audience: General;
Publication details: New Delhi: Oxford, 2013
Availability: Items available for loan: RGU Central Library (5)Call number: 658 | JET, ...

10.
Advertising management/ by Jaishri Jethwaney & Shruti Jain. by
Edition: 2nd ed.
Material type: Text Text; Audience: General;
Publication details: [s.l]: Oxford University press, 2013
Availability: Items available for loan: RGU Central Library (3)Call number: 659.1 | JET, ...

11.
Advertising management : : includes sales promotion / / by Jaishri Jethwaney , Shruti Jain . . by
Edition: 2nd ed.
Material type: Text Text; Audience: General;
Language: English
Publication details: New Delhi: Oxford, 2013
Availability: Items available for loan: RGU Central Library (10)Call number: 659.1 | JET, ...

12.
Public relations management by Jaishri Jethwaney and N. N. Sarkar by
Edition: 3rd rev ed.
Material type: Text Text; Audience: General;
Publication details: New delhi: sterling pub, 2015
Availability: Items available for loan: RGU Central Library (2)Call number: 659.2 | JET, ...

13.
Advertising and public relations research by Donald W. Jugenheimer, Samuel D. Bradley and Larry D. Kelley by
Material type: Text Text; Audience: General;
Publication details: Delhi PHI Learning 2010
Availability: Items available for loan: RGU Central Library (2)Call number: 695.072 | JUG, ...

14.
Advertising Management : Concepts and Cases / by Manendra Mohan . by
Edition: 1st ed.
Material type: Text Text; Audience: General;
Publication details: New Delhi Tata Mc Graw Hill 2014
Availability: Items available for loan: RGU Central Library (1)Call number: 659.1 | MOH.

15.
Advertising and Promotion : an Integrated Marketing Communications Perspectie / By George E Belch . by
Edition: 7th ed.
Material type: Text Text; Audience: General;
Publication details: New Delhi Tata Mc Graw Hill 2012
Availability: Items available for loan: RGU Central Library (1)Call number: 659.1 | BEL.

16.
Advertising & Sales Promotion By Debraj Datta & Mahua Datta by
Edition: 1st ed.
Material type: Text Text; Audience: General;
Publication details: Delhi Vrinda Publications 2011
Availability: Items available for loan: RGU Central Library (1)Call number: 658.157 | DAT.

17.
Advertising And Promotion : An Integrated Marketing Communications Perspective / By George E. Belch And Others . by
Edition: 7th ed.
Material type: Text Text; Audience: General;
Publication details: New Delhi Tata Mc Graw Hill 2010
Availability: Items available for loan: RGU Central Library (1)Call number: 659.1 | BEL.

18.
Contemporary Advertising/ By William F. Arens. by
Edition: 10th ed.
Material type: Text Text; Audience: General;
Publication details: New Delhi Tata Mc Graw Hill 2006
Availability: Items available for loan: RGU Central Library (1)Call number: 658.1 | ARE.

19.
Advertising And Promotion : An Integrated Marketing Communications Perspective / By George E. Belch And Michael A. Belch . by
Edition: 6th ed.
Material type: Text Text; Audience: General;
Publication details: New Delhi Tata Mc Graw Hill 2008
Availability: Items available for loan: RGU Central Library (1)Call number: 659.1 | BEL.

20.
Advertising And Sales Management By C.N. Sontakki by
Edition: 1st ed.
Material type: Text Text; Audience: General;
Publication details: New Delhi Kalyani 2007
Availability: Items available for loan: RGU Central Library (1)Call number: 659.1 | SON.

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