Chakraborty, Uddipan <br/><br/>
A Study Focusing on Understanding the Impact of Ambush Marketing on Consumer Buying Behavior 

 - Guwahati:  The Assam Royal Global University;  2015. 
 - 44p.;  30cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business Administration
<br/><br/><label>Dewey Class. No.: </label>658.8343  / CHA