Jethwaney,Jaishri.,. Advertising management/ by Jaishri Jethwaney & Shruti Jain. - 2nd ed. - [s.l]: Oxford University press, 2013. - 651p.: 22 cm. ISBN: 9780198074120 Subjects--Topical Terms: Business Administration Advertising managemrnt Dewey Class. No.: 659.1