Jetwaney , Jaishri,. <br/><br/>
Advertising management : :  includes sales promotion / / 
by Jaishri Jethwaney , Shruti Jain . . 
 - 2nd ed. 
 - New Delhi:  Oxford,  2013. 
 - xxi;651p.:  24 cm. 
<br/><br/><label>ISBN: </label>9780198074120 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising management
<br/><br/><label>Dewey Class. No.: </label>659.1