Dogra , Balram, <br/><br/>
Rural marketing :   Concepts and practices /  
By Balram Dogra , Karminder Ghuman .  
 - 1st ed. 
 - New Delhi  Tata Mc Graw Hill  2008 
 - xiv,352p.:  23 cm. 
<br/><br/><label>ISBN: </label>9780070660007 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Rural<br/>Rural marketing
<br/><br/><label>Dewey Class. No.: </label>658.8