TY  - BOOK
AU  - Schiffman,Leon G.,.
AU  - Kanuk,Leslie Lazar
AU  - Kumar , S. Ramesh,  
TI  - Consumer behaviour
U1  - 658.834 
PY  - 2011///
CY  - New Delhi
PB  - Pearson
KW  - Consumer behaviour
KW  - Consumer
KW  - Consumer motivation
ER  -