Malhotra, Naresh K., <br/><br/>
Marketing Research An Applied Orientation 
By Naresh K. Malhotra And Satyabhushan Dash 
 - 5th ed. 
 - New Delhi  Pearson  2009 
 - xxxi,122p.:  28cm. 
<br/><br/><label>ISBN: </label>9788131723173 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Research An Applied Orientation<br/>Business Administration
<br/><br/><label>Dewey Class. No.: </label>658