TY  - BOOK
AU  - Pillai,R.S.N.
AU  - Bagavathi,1
TI  - Modern Marketing  : : Principles And Practices / 
SN  - 8121916976
U1  - 658.8 
PY  - 2008///
CY  - New Delhi
PB  - S. Chand
KW  - Modern Marketing
KW  - Business Administration
ER  -