TY  - BOOK
AU  - Etzel,Michael J.,.
AU  - Walker,Bruce J.
AU  - Stanton,William J.
AU  - Pandit,Ajay,1
TI  - Marketing  :: Concepts And Cases / 
SN  - 9780070600904
U1  - 658.8 
PY  - 2008///
CY  - New Delhi
PB  - Tata Mc Graw Hill
KW  - Marketing
KW  - Business Administration
ER  -