Michaelson, Gerald A., <br/><br/>
Winning The Marketing War :   A Field Manual For Business Leaders /  
By Gerald A. Michaelson .  
 - 1st ed. 
 - New Delhi  MACMILLAN INDIA LIMITED  1999 
 - xv282p.:  23cm. 
<br/><br/><label>ISBN: </label>0333933737 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Winning The Marketing War<br/>Business Administration
<br/><br/><label>Dewey Class. No.: </label>658.8