TY  - BOOK
AU  - McDaniel,Carl
AU  - Lamb,Charles W.
AU  - Hair,Joseph F.,1
TI  - Principles Of Marketing
SN  - 9788131509821
U1  - 658.8 
PY  - 2009///
CY  - New Delhi
PB  - Cengage Learning
KW  - Principles Of Marketing
KW  - Business Administration
ER  -