Hoyer, Wayne D., <br/><br/>
Consumer Behavior A Market`s Tool 
By Wayne D. Hoyer, Deborah J. MacInnis 
 - 1st ed. 
 - New Delhi  Cengage Learning  2011 
 - 634p.:  24cm. 
<br/><br/><label>ISBN: </label>9788031512835 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behavior A Market`s Tool<br/>Business Administration
<br/><br/><label>Dewey Class. No.: </label>658.8342