TY  - BOOK
AU  - Hawkins,Del I.
AU  - Best,Roger J.
AU  - Coney,Kenneth A.
AU  - Mookerjee,Amit,1
TI  - Consumer Behavior Bulding Marketing Strategy
SN  - 9780070600867
U1  - 658.8342 
PY  - 2008///
CY  - New Delhi
PB  - Tata Mc Graw Hill
KW  - Consumer Behavior Bulding Marketing Strategy
KW  - Business Administration
ER  -