TY  - BOOK
AU  - Kumar,S.Ramesh
TI  - Conceptual Issues In Consumer Behaviour  : : The Indian Context / 
SN  - 8131714098
U1  - 658.8342 
PY  - 2008///
CY  - New Delhi
PB  - Pearson
KW  - Conceptual Issues In Consumer Behaviour  :
KW  - Business Administration
ER  -