Batra, Satish, <br/><br/>
Cosumer Behaviour :   Text & Cases /  
By Satish Batra .  
 - New Delhi  Excel Book  2010 
 - xxi; 541p:  24cm. 
<br/><br/><label>ISBN: </label>9788174466440 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business Administration<br/>Consumer Behaviour
<br/><br/><label>Dewey Class. No.: </label>658.8342