Kazmi, S H H, <br/><br/>
Advertising and Sales Promotion 
By S H H Kazmi and Satish Batra 
 - 3rd ed. 
 - New Delhi  Excel Book  2009 
 - xiv;660p.:  24 cm. 
<br/><br/><label>ISBN: </label>97888174466396 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising and Sales Promotion<br/>management
<br/><br/><label>Dewey Class. No.: </label>658.157