Trott, Paul,. <br/><br/>
Innovation Management and New Product Development/ 
by Paul Trott. 
 - 4th ed. 
 - New Delhi  Pearson  2011 
 - xxvii;581p.:  24cm. 
<br/><br/><label>ISBN: </label>9788131728031 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Innovation Management and New Product Development
<br/><br/><label>Dewey Class. No.: </label>658.575