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Marketing research : An applied addition /

Malhotra , Naresh K.,

Marketing research : An applied addition / byb Naresh K malhotra , Satyabhushan Dash . - 6th ed. - New Delhi Pearson 2013 - xxviii ;948p.: 25 cm.

ISBN: 9788131731819

Subjects--Topical Terms:
Marketing
Marketing research

Dewey Class. No.: 658.83

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