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Global Marketing : : Foreign Entry, Local Marketing And Global Management / /

Johansson, Johny K.,.

Global Marketing : : Foreign Entry, Local Marketing And Global Management / / By Johny K. JOhansson . . - 4th ed. - New Delhi Tata Mc Graw Hill 2008 - xvii,648p.: 24cm.

ISBN: 978007066708X

Subjects--Topical Terms:
Global Marketing 1
Business Administration

Dewey Class. No.: 658.84

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