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International Marketing

Cateora, Philip R.,

International Marketing By Philip R. Cateora, John L. Graham And Prashant Salwan - 13th ed. - New Delhi Tata Mc Graw Hill 2008 - xxxi,888p.: 24cm.

ISBN: 9780070666993

Subjects--Topical Terms:
International Marketing
Business Administration

Dewey Class. No.: 658.8

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