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Marketing Channels

Coughlan, Anne T.,

Marketing Channels By Anne T. Coughlan, Erin Anderson, Louis W. Stern And Adel I. El-Ansary - 7th ed. - New Delhi Pearson 2009 - xxii,602p.: 24cm.

ISBN: 9788131712634

Subjects--Topical Terms:
Marketing Channels
Business Administration

Dewey Class. No.: 658.87

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